4 Holiday Pub Promotion Ideas to End the Year on a High Note

The holiday season is fast approaching and it could be the best thing to happen to your business. However, if you haven’t already prepared your pub for the holidays, it’s time to get working. 

Christmas is the time of the year when people spend time and money with their family and friends. As a pub owner, you need to take advantage of this opportunity and try attracting them to your bar with fresh ideas.

If you put in the work right now, it can mean additional profit for your business. The first step is to create holiday pub promotion ideas and execute them properly. 

To help you out, we’ve created a list of holiday marketing tips for pubs and restaurants to help you gain more sales up until New Year. 

Let’s get started! 

1. Host an Amazing Christmas/New Year Party

Many people are looking to have some fun during the holiday season and you can use this as a great opportunity. You can host a party or event during the holiday season, especially during Christmas and New Year. 

However, you need to add something extravagant to tempt people to visit your bar during the holidays. We recommend getting some musicians or a DJ and hosting a dance party if you have the space. 

You can also add a theme, like a masquerade or costumes, to make people more comfortable at your party. Make sure to create some awards, like the best costume, to encourage people to pull out their best appearances. 

This will provide the perfect environment for a party and encourage people to visit your bar. 

2. Add Holiday Decorations to Your Bar

Holiday decorations play a crucial role in creating a great atmosphere in your pub or restaurant during December. However, you should try to be creative with your decorations to make your pub stand out from your competitors. 

In addition to the traditional Christmas decorations, you can try creating a theme and buying accessories like customised beer mats. You can also choose to hire professionals to decorate your bar if you don’t have the time to do it. 

We recommend using colours like red and white when choosing decorations because they give a cosy Christmas atmosphere to your pub. You can also look at certain accessories, like beer mats, and choose other products based on them. 

3. Send Holiday Cheer to Your Customers

One of the best holiday pub ideas is to make an effort to wish your customers a Merry Christmas and a Happy New Year. You can send your Christmas greeting through cards, but make sure they don’t sound like an advertisement.

Instead, you can add a Christmas offer, like free desserts after dinner at your bar or restaurant. This gives your customers a good impression of your bar, increasing the chances of them visiting during the holidays. 

You can also send customised beer mats with the card to leave more of an impression. This can make your customers happy while creatively promoting your bar during the holidays. 

4. Create Special Holiday Drinks for Customers

The holiday ambience shouldn’t only rely on decorations at your bar. It should also be seen in the food and drinks. That’s why we recommend creating a holiday special pub menu, featuring brand-new drinks and dishes.

You can use this for your pub’s Christmas and New Year promotions. We recommend creating a video of these dishes and drinks to tempt your potential customers. Don’t forget to add some branding by using customised beer mats. 

Contact Mosaic Board Printers for Customised Beer Mats During the Holidays

Now that you’re aware of some holiday pub promotion ideas, it’s time for you to start preparing for Christmas and the New Year. The first step is to put up some decorations at your pub and restaurant, to match the ambience of the holidays.

However, you have to make sure that all your decorations complement the theme. To help you out, Mosaic Board Printers offers customised beer mats, ensuring that you get the perfect ones for your bar.

We provide you with the creative freedom you need to make your bar stand out from the competition during the holidays. As the top supplier of beer mats in the UK for decades, we ensure high quality and durability in our beer mats. 

Take a look at some of our work from our portfolio or call us on 01536 312 800 to order beer mats today!