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Date: 25 October 2022
FIFA World Cup 2022 in Qatar is imminent, so many people are excited and can’t wait to watch the drama unfold with their best mates. Lots of fans will go to bars repping their country to experience the atmosphere of the largest festival of football.
The biggest football tournaments ensure pubs and bars are crowded with people who love experiencing the beautiful game. Bar and pub owners should take advantage of this opportunity as the increased footfall can lead to strong months!
However, you need to make sure your bar is ready for fans to sit and enjoy football. If you fail to do so, you’ll miss out on the opportunity of getting loyal customers at your bar.
To help you out, we’ve made a list of things you can do to get your bar ready for the World Cup. These tips will help you build an atmosphere like no other and ensure you make a good amount of profit from this event.
Let’s get started!
The most straightforward way to take advantage of the World Cup and ensure your bar or pub is crowded is to show the games. Whether you choose to show every match or just the games your home country plays, people will come to your pub to watch the football.
However, there are certain things you need to keep in mind when showing matches at your pub. The first step is to promote the games and let people know that you’re streaming the game at your pub.
Some creative ways to do this are by using social media or taking advantage of posters and customised beer mats. Don’t forget to show the game in high definition on a big screen, or multiple small screens, to ensure people have a great time.
The World Cup is often considered a celebration and your pub will need to dress up for the occasion. To ensure your customers feel the energy of football’s biggest tournament, you should decorate your pub well.
One of the most straightforward recommendations is to decorate your walls with flags of competing nations. We also suggest adding special accessories, such as customised beer mats of flags or football.
Regardless of your preferences, get creative and remind people of the games through your decorations. It’ll hype people up for the matches and create an atmosphere like no other for your customers.
If your pub offers food for its customers during the World Cup games, you should consider national themes for the food items. You can choose to serve the cuisines of the participating or hosting countries to spice up your bar menu during the World Cup.
Likewise, you can draw inspiration from the participating countries at the World Cup to offer special drinks. You can get creative and serve cocktails like Mexican tequila, or wines from countries like Japan.
To get people more excited about the games, you can offer discounts on drinks and cuisine from the respective countries during their matches. This will create hype and tempt people to attend every match of the tournament, making it a great way to get your bar ready for the World Cup.
Since everyone’s celebrating the biggest competition in football, why not come up with some competitions of your own? It’s a great way to keep the audience entertained during half-time or after the game.
If you manage to host some games, it can create a thrilling atmosphere and keep customers coming back to your bar. You can also get creative and use a little bit of branding during these games.
Don’t forget to add enticing prices, like beautiful coasters or discounts on drinks to get more participation. These games will ensure customers stay at your pub and keep it buzzing throughout the World Cup!
Now that you know how to get your bar ready for the World Cup, it’s time to take action. Mosaic offers a wide range of beer mats with flags to ensure your pub or bar carries the World Cup spirit!
Looking for something unique? You can get creative as we offer customisable beer mats that you can use for your bar. We also provide stock mats and packaging services to ensure your business runs smoothly.
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